Designing material beyond the expected, trying a new creative approach or not following a formula can often make a target audience get [re]excited about a promotion. Here’s a good example of what we mean. The Batman franchise has gone from the cheesy [which some of us liked] to the macabre [think Heath Ledger as The […]
Bill recently had a chat to Cinden Lester Communications regarding annual report production. After 21 years of creating award winning designs for federal and local government clients as well as NGO, not-for-profit and commercial clients here’s an insight to his experiences and recommendations. Cinden and Bill have collaborated on a range of projects over the […]
This was a pleasant surprise! We recently had a case of ‘Dirty Granny’ cider dropped off to the studio as a thank you for [another] job well done by the team. A number of these were emptied by week’s end! Thanx Polly! The name got us chuckling and the taste got us smiling!
On 27 February Spectrum’s Sophia and Bill attended a congregation of talented agencies to show off our wares at the National Convention Centre – Canberra. We chatted to and laughed with a great array of government department representatives looking for a design agency to meet their creative and communication needs. With 200+ in attendance and […]